How My Childhood Dream Became a Makeup Brand: Hecmarie CEO of Be by Hecmarie

Ever since I was a little girl, I had a dream to create my own makeup brand. At just 11 years old, I made my very first hydrating lip gloss in my kitchen, completely unaware that this small passion project would one day turn into something much bigger.

Where It All Began

I’ve always been obsessed with makeup, but I struggled to find a lip gloss that actually hydrated my lips without feeling sticky or drying out after a while. So, I decided to make my own. I carefully mixed different ingredients, tested formulas, and after a few messy (but fun) experiments, I created my first batch of homemade lip glosses. I shared them with my friends and family, and to my surprise, they fell in love with them!

I still remember their reactions "This is the most hydrating gloss I’ve ever used!" they told me how soft and nourished their lips felt, how they had never tried anything like it before. That’s when I knew I had something special.

Turning Passion Into a Brand

With my mom’s and family support, I decided to take my dream seriously. I researched ingredients, perfected my formulas, and made sure every product was not just beautiful, but also beneficial for the skin. My lip glosses are handmade, vegan, cruelty-free, and packed with nourishing Vitamin E oil to deeply moisturize and protect the lips. They don’t just look pretty—they truly care for your lips.

Why My Products Stand Out

Unlike many store-bought lip glosses that leave lips dry after the shine fades, mine lock in moisture for hours. Thanks to the power of Vitamin E oil, they help repair and protect lips, keeping them soft, plump, and hydrated all day long. Plus, every product is handmade with love, ensuring the highest quality.

Join My Journey!

What started as a childhood passion is now a growing brand, and I couldn’t have done it without my amazing customers. If you love beauty products that are both stunning and nourishing, I’d love for you to shop my collection and experience the difference for yourself. Follow me on social media to stay updated on new launches, behind-the-scenes moments, and special offers.

💖 Shop Now & Follow My Journey! 💖